Tuesday, March 23rd, 2010 at 12:30 pm
CBC.ca Google Wins EU Ruling on Ad KeywordsWall Street JournalThe case concerned Google's AdWords service, which prompts ads to appear alongside the search results when a user searches for a particular term. …Google cleared in AdWords trademark suitCNETGoogle wins ad keyword case against Louis VuittonLos Angeles Times (blog)AdWords trumps Vuitton: EU Court rules in Google's favorExaminer.comDigital
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Google Wins EU Ruling on Ad Keywords – Wall Street Journal
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Tuesday, March 23rd, 2010 at 1:30 am
BBC News No trademark infringement by Google – EU courtReutersBrand owners are concerned that Google's Adwords service, in which advertisers bid to use keywords that are the companies' proprietary brand names, …Google 'AdWords' battle ruling dueBelfast TelegraphEU Set to Rule on Google Search AdsWall Street JournalGoogle wins EU case over Louis Vuitton web advertsThis is LondonABC
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No trademark infringement by Google – EU court – Reuters
Monday, March 22nd, 2010 at 11:38 am
New Zealand Herald Google 'AdWords' battle ruling dueBelfast TelegraphUnder current Google policy, a user trawling the search engine's "AdWords" service using trademarked keywords, finds advertisers' names on screen under the …EU Set to Rule on Google Search AdsWall Street JournalEurope expects clarification on Google keywords issueWorld Trademark Review (subscription)Filching a Good Name for Internet Use?New York
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Google ‘AdWords’ battle ruling due – Belfast Telegraph
Monday, March 22nd, 2010 at 9:52 am
New Zealand Herald FOCUS:EU's Top Court To Rule On Google Search Ads ComplaintsWall Street JournalIn an opinion prepared for the court last year, a legal adviser Advocate General Miguel Poiares Maduro said Google's adwords don't violate trademark law. …Europe expects clarification on Google keywords issueWorld Trademark Review (subscription)Filching a Good Name for Internet Use?New York TimesGoogle
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FOCUS:EU’s Top Court To Rule On Google Search Ads Complaints – Wall Street Journal
Monday, March 1st, 2010 at 1:49 am
The Business Insider Twitter to adopt search engine marketing ad formats for revenue?Vertical Leap News (press release)A story in the Wall Street Journal's AllThingsD blog suggests that the new model will be similar to Google's PPC search engine marketing platform, AdWords. …Twitter planning 140-character advertising modelCoast Digital (blog)New ad-funded model planned for TwitterUK Marketing News (press
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Twitter to adopt search engine marketing ad formats for revenue? – Vertical Leap News (press release)
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