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	<title>Business Insights &#38; News Blog &#187; search engine watch</title>
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		<title>PPC Consulting: Avoiding the Client Bad Beat Stories – Search Engine Watch</title>
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		<pubDate>Fri, 12 Feb 2010 01:25:40 +0000</pubDate>
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PPC Consulting: Avoiding the Client Bad Beat StoriesSearch Engine WatchHis company became responsible for a $250000 AdWords spend when his client went bankrupt. Smith had worked with this company for more than three years and &#8230;




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		<title>The Rise of Universal Paid Search – Search Engine Watch</title>
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		<pubDate>Wed, 10 Feb 2010 01:15:22 +0000</pubDate>
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The Rise of Universal Paid SearchSearch Engine WatchAs I noted in &#34;2009: The Year AdWords Attacked Organic Search,&#34; Google made a series of changes, some rather dramatic, to their once staid text ads last &#8230;




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